Building a website that is both well designed and findable by search engines are the two fundamental goals of web development. Both of these goals are best accomplished by using a Content Management System (CMS) as all modern websites do.
Fresh, relevant content will always be the #1 way to improve your rankings in search engines. A user-friendly CMS allows you to be in full control of the content on your website, enabling you to add and edit your website content at your convienience cost-free and without the need for a programmer.
A few of the most popular CMS available are: WordPress, Drupal and Joomla. While WordPress is by far the most used, each CMS framework has it’s own strong suits ranging from advanced security (The Whitehouse website runs on Drupal), to rapid development (Joomla sites can be very quick to get up and running).
While each framework has its die-hard fans, there is very little argument that WordPress is the most user-friendly environment for website owners who just want to be able to use their site, and aren’t interested in becoming programmers. This is the main reason for it’s (growing) popularity, and the reason we build almost exclusively on the WordPress framework.